Category: Public Relations

  • Purpose: Trade publications are an important way public relations practitioners

    Purpose: Trade publications are an important way public relations practitioners stay on top of best practices and developments in the field. Becoming familiar with them will allow you to find resources and ideas you can use on the job to develop effective solutions, prevent problems, and nurture deeper, mutually beneficial relationships between your organization and […]

  • Bread & Butterflies Infographic Concept

    Overview We have learned all about dimensions and the importance of size and ratio on a device. When creating infographics or brand content, it’s wise to prioritize and strategize how you share a message with your audience. Today we will explore creating an infographic design which will be posted on Instagram, as a 3×3 grid […]

  • Category and Competitive Analysis Discuss the characteristics of the brand’s mar

    Category and Competitive Analysis Discuss the characteristics of the brand’s market category—its history, its product features, and other unique aspects. Then, move on to discuss competitors. Emphasis should fall on direct competitors, each of which should be discussed separately. Provide a brief analysis of each competitor’s market share or sales figures, as well as marketing […]

  • Purpose: Trade publications are an important way public relations practitioners

    Purpose: Trade publications are an important way public relations practitioners stay on top of best practices and developments in the field. Becoming familiar with them will allow you to find resources and ideas you can use on the job to develop effective solutions, prevent problems, and nurture deeper, mutually beneficial relationships between your organization and […]

  • Bread & Butterflies Infographic Concept

    Overview We have learned all about dimensions and the importance of size and ratio on a device. When creating infographics or brand content, it’s wise to prioritize and strategize how you share a message with your audience. Today we will explore creating an infographic design which will be posted on Instagram, as a 3×3 grid […]

  • Bread & Butterflies Infographic Concept

    Overview We have learned all about dimensions and the importance of size and ratio on a device. When creating infographics or brand content, it’s wise to prioritize and strategize how you share a message with your audience. Today we will explore creating an infographic design which will be posted on Instagram, as a 3×3 grid […]

  • – This assignment will help you practice the following skills that are essential

    – This assignment will help you practice the following skills that are essential to your success in public relations: Identifying examples of PR in action Applying concepts and theories from the textbook to evaluate the effectiveness of PR tactics Examining what went well and what could have been done better Recommending different theories or approaches […]

  • Corporate social responsibility refers to the responsibilities of a corporation

    Corporate social responsibility refers to the responsibilities of a corporation to be a concerned and engaged citizen in its communities. However, Milton Friedman argued that a company’s only responsibility was to reward its shareholders with profits. It was then up to the shareholders as individuals to use their own money to contribute to social causes. […]

  • Category and Competitive Analysis Discuss the characteristics of the brand’s mar

    Category and Competitive Analysis Discuss the characteristics of the brand’s market category—its history, its product features, and other unique aspects. Then, move on to discuss competitors. Emphasis should fall on direct competitors, each of which should be discussed separately. Provide a brief analysis of each competitor’s market share or sales figures, as well as marketing […]