Question: Henry Jenkins claims that we live in an era of media convergence, whic


Question: Henry Jenkins claims that we live in an era of media convergence, which shapes the new media environment throughout technological, corporate, and cultural levels. Has media convergence increased social or political participation? Answer through an analysis of a contemporary media platform and discuss in relation to the differing types of convergence.
Instructions:
1. Effectively engage with Jenkins (2006)’ “Introduction: “Worship at the
Altar of Convergence”
2. Strictly follow the H1-H1+ rubric
3. In technological convergence, compare with McLuhan’s “the medium is the message”
4. In cultural convergence, link to participatory culture and Habermas’ “public sphere” and Schafer’s “digital public sphere”
5. Discuss the theories in light of Indigenous media
6. Use ICTV Play as a case study for convergence (the 2021 annual report is attached)
7. Discuss the limitations of each theory (e.g., the link between Indigenous media and mainstream media)
8. Provide suggestions


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