Read the Case Study associated with the specific unit carefully, then proceed as


Read
the Case Study associated with the specific unit carefully, then proceed as
follows:
1. Prepare a response that is 750 words (+/- 75 words, excluding title
page and reference page), double-spaced and follows APA format, and referencing
style.
2. While there is no “formula” for analyzing case studies, the following
guidelines are recommended:
a. Define the goals and objectives for your analysis. What questions are
you trying to answer and what issues are you trying to resolve?
b. Rapidly skim through the case study and get a sense for how the case
study has been structured
c. Read through the case study with paper and pencil and make notes as you
go along
3. Structure the information in the case study: this is the key step.
a. Whilst addressing the case questions, think of the information given in
the case study as “raw data” that you have gathered to help you answer the
questions and resolve the issues in Step 2a above.
b. You need to structure this information to resolve the issues. Here are
some useful dimensions along which you can structure the given information
chronologically:
i. evolution of the
industry in which the enterprise operates (e.g., changes in technology,
customer needs, competitive landscape)
ii. evolution of strategy –
business, technology, and market – of the enterprise
iii. evolution of technology
(including manufacturing), product platforms, and product lines of the
enterprise
iv. the technology, product,
and process development process within the enterprise
v. growth (or decline) of
the enterprise with respect to market share, revenues, costs, profits, etc.
vi. organizational structure
of the enterprise
vii. key decisions made at
different stages in the life of enterprise, and the drivers for these decisions
viii. the interconnections and
relationships between all the above factors
c. Make extensive use of figures, tables, trees, etc. to shape your
thinking during the structuring process.
d. Perform any necessary analysis, for example, revenues or costs
associated with different design options
4. Draw conclusions, answer questions, resolve issues, and make
recommendations using the structured information in Step 3.


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